Blogging In The USA!

I'm currently over on the West Coast, travelling from Vancouver in Canada down to Los Angeles, via San Francisco. Although officially on holiday, in our business you're never totally off duty as technology surrounds you at every turn. And here's a professional observation I've recently made (again) whilst over here…

Americans recognise quality sound and sound systems. Unlike many UK based equivalents, background music and midground music systems in restaurants, bars, hotels and leisure facilities always feature premium brand loudspeakers and amplification including JBL, Community, EAW, Bose, EV, Klipsch, Boston, Crown, QSC, etc.

Good quality music is always regarded as an intrinsic element of the 'customer experience' and I have recognised this fact ever since my first visit to the USA in 1990.

Back in the UK, RealSound will continue its 'crusade' to get many more of our own clients to recognise that cheap music systems are just a short term, false economy. We hope to educate, advise and encourage business owners towards higher quality, higher performance sound systems - and, for once, copy something American that's really worth copying!

David